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by nate·11y ago·view on hn ↗
Thanks for posting this comment. I think you raise what most of us should really think hard about when we see the struggles Groupon is going through. We like to throw them into a big, bulk, category and dismiss the entire thing as "bad business". But just like you pointed out, you really enjoyed it as a consumer. And I know businesses that have been running groupons for years, because they also get a lot out of it in profitability.

Groupon's dismissal as a "terrible business" reminds me of Kozmo. Kozmo was another "terrible business". Delivery in an hour of food, videos, electronics. Grew way too fast. Spent all their money, and couldn't profit. But if you looked at it in detail, they were making profit in some of their locations. Of course, some of their expansion made no sense. They did grow too fast. But the business? Now we have instacart, postmates, Amazon Prime Now, Peapod, and more making this model work of fast, local, delivery.

There's a bunch of comments in this thread already - and really in every conversation of Groupon - about how it's "terrible business". And Groupon does have a lot of bad things going on, no doubt. But dismissing its entire business model is a sure way to miss some of the things we can learn to apply to our own businesses.

Yes, there's a ton of business where Groupon has made no sense, and maybe even helped those small businesses go bankrupt. It's a really dangerous sword to wield when you share a massive discount. But there's some really interesting parts of the product and business that have worked. There's probably some great things to learn for the next person who wants to build a company that helps promote local small businesses. Be careful not to throw out the baby with the bathwater.

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> Now we have instacart, postmates, Amazon Prime Now, Peapod, and more making this model work of fast, local, delivery.

We also have smartphones now.

I was a big fan of Kozmo (and its NYC competitor UrbanFetch) but it was an entirely different kind of experience shopping on an EGA monitor with a dialup connection and I understand why it wasn't as easy to make it work.

I find it very dubious that you had an EGA monitor hooked up to a machine capable of surfing the Internet, in the very late 1990s/early 2000s.
I can't get away with hyperbole on HN huh? Ah well ;-)
EGA monitor in mid-late 2000? Nonsense :) Not to mention both websties were a breeze to use at the time when Amazon was meh-ish.

I did miss urbanfetch and kozmo when they went out of business though. They had the most massive DVD sale ever.

Kozmo also had no delivery fees as I recall. The services you mention have either delivery fees, substantially larger purchase lots, or some combination thereof.
That's exactly my point. Kozmo as a whole didn't work. But some bit of Kozmo worked. It wasn't all garbage. Local delivery + fees + free delivery using monthly club payments + better smartphone logistics can turned it into a great business. But so many people have missed it though throwing out the entire business idea of "local delivery" until some smart folks behind instacart/postmates/etc. realized the gems in here. This is happening here again with Groupon. "Group coupons are a terrible idea" I hear. Yeah, for a lot of people, but not all. I bet there's some really great ideas buried here for those folks who can dig into what's working and what's not.