Way too many people read Techcrunch and think that's the standard operating procedure for startups. The reality is that it can take you a year before you even hit 1,000 visitors a week...let alone a month.
I'd say impatience is important. If you're going after the market, well you have to swim fast to catch the wave, for it won't wait for you.
I think the lesson here is to be impatient, but don't give up in case of failure - so the lesson is one of persistence.
A story that comes to mind is Evan William's Blogger.com days
One requirement was we had to find a place where we could have a dog, since a founder already had a dog and we couldn't get rid of the dog! :)
So the best place we could find was a house for the three of us in San Jose. We definitely ate cheap food and used cheap hosting and had cheap everything. We even used 3 imacs that were donated to us by someone from Apple.
But rent in California is a tough one, but something we needed to get through for our participation in Y Combinator. Which was totally worth the experience.
We think of the money we invest as more like financial aid in college: it's so people who do need the money can pay their living expenses while Y Combinator is happening.
Sprout is right around the corner from me - I'm definitely checking it out now. I'm a fan of Top Chef and had no idea he was involved; I would have been there the day they opened.
Gates sneaking out of the house in the middle of the night and taking a bus to work on an unused computer at a local college is a bad example of someone that was lucky with circumstance. It's an example of someone willing to do whatever it takes to create circumstances for himself. The same could be said for this chef.