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"Still, I am not sure I feel any less “sordid,” to use Olmsted’s word for the malaise of billboard proliferation. Perhaps it is because I am a frequent traveler on a different kind of highway—the internet. In a world where we can order groceries, watch movies, and attend business meetings online, many things that once merited excursions now play out on our laptop screens. And here, the advertisements are frequent. The exits are many. And I am always being lured, bug-like, to the lights."

It's called an ad-blocker, and many of us do indeed feel incredibly sordid and dirty if we try to surf the net without one :p

Upvoted for the mosquito-killing billboard. According to the article, plans are freely available and you can build one yourself for a couple hundred dollars.
Ironically, I had to sit through an ad (on my phone without an ad blocker) to read this article.