Agreed, Facebook is odd, no other way to say it. For developers, Facebook Connect is sort-of interesting but using Facebook is boring and I have never clicked on any FB advertisements (compare to, for example, GMail advertisements that I do hit and sometimes I buy stuff: profit for Google).

Off topic: I am half way through your new book "REWORK" and and I find it useful since it addresses so many of my own bad habits. Unfortunately, I need to constantly fight the temptation to explore new tech instead of getting things done.