I start with text files and for most purposes I do not bother with anything else.
Next is a key/value store. Simple.
Relational databases carry large overhead in translating data (as above) and also in design and maintenance of the structure and getting data into and out of them. I spent many years with them, like them a lot, but they are too much complication for most purposes.
Even with relational data RDBMS are only good if you are not certain of how you will be accessing the data. In most cases you are sure.
I am constantly stunned how people reach straight for MySQL or Postgres when flat text files with grep would work just as well and be much quicker to implement