> At Netflix, the milestone we celebrated was subscriber numbers
I feel like this is the same trap that Facebook fell into. Celebrating subscribers is great until you top out.
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Why this crazy obsession for meteoric growth? If Netflix tops paid subscribers, it's likely doing incredibly well. Hell, even free subscribers make enormous amounts of money to Facebook.
I’m sure they will change to something else when subscriber growth is no longer driving the business. But they still have a long way to go there.