On one hand: of course, yes, that would be awesome! On the other, the coordination problem vastly overwhelms the technical problem i.e. getting a large group of competitive companies aligned around a single standard is impossible, insert link to xkcd 'competing standards' comic here, etc. I get that blockchain 'solves the trust problem' but the problem of distrust between those competitive actors is not related to former.
OTOOH: if the hype around blockchain is what we need to get those gaggles of competitors aligned around something...