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This is the big battle playing out right now, but I'm not sure that "his data" should be taken for granted vs. "data about him". But "A Man's Obsessive Fight to Reclaim Cambridge Analytica's Data about Him" sort of begs the question in the other direction, and doesn't sound like something that should obviously work.

More to the point, the framing of the article points to legal remedies and such. The reverse framing points to technological solutions in the vein of federation, encryption, etc. I tend to prefer the latter.

How are you going to encrypt all your public facebook interactions, or your use of a "game" that - unknown to you - has been designed to harvest user data?
An excellent demonstration of how there's often a big gap between having legal remedies available and actually enforcing them.