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Am I having a stroke? This article has a lot of words but doesn't seem to have any actual meaning. A parody about business buzzwords?
A cursory read suggests a business-school graduate has "invented" software design, maybe even something as useful as object oriented programming.
To talk a lot and say nothing. In Mexico, this is commonly called "cantinflear", named after famous actor, Cantinflas, who did that a lot.

How did this get to the front-page, anyway?

(English speakers may best remember him as playing the valet in "Around the World in 80 Days")
The holy grail is no complexity.

It's definitely light on details and the Object Management Group was and is def not the holy grail for solving IT problems.

The holy grail are having good people and a healthy communication culture.