They start off by talking about how important estimates are, and how they always meet their estimates across many types of projects/deadlines.
Then they admit that "delays are normal and expected" - so you're not meeting your estimates.
Then they admit that "they delivered something different" - so you're not building what you promised.
Then they admit that "they "spent too much time on non-deliverables" - so you're spending the last months pre-deadline working hard to catch up on something that is already behind schedule and doesn't match the original spec.
But it's all OK because they kept the stakeholders updated with frequent communication and conversations...basically the same result as if they had not estimated a date but instead focused on iterative delivery and constant feedback with the customer. Sound familiar?
> Suddenly, the whole team became focused, distractions were all gone, and we moved at a faster pace than I've ever felt the team do so.
Why was the team not focused & distraction free from the start?
How could you achieve this efficiency without needing a deadline hanging over your heads?