I've heard that MTV caused new fashions to become popular outside big cities first, because rural areas were more likely to have cable TV in the 1980s.
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Well, urban centers had a choice of over-the-air (OTA) TV and FM broadcast signals. So suburban areas may have adopted cable faster because they had less choices.
For those too young to have experienced OTA, the TV signal was crisper (no bleed) than cable. FM is actually CD-quality if you're in a major city and have a $1000 receiver.
Not rural, but suburban or smaller cities- dense enough to make financial sense, but without the costs of urban excavation.