> Nagging me about it isn't going to make me purchase anything.
I wonder about this. I feel the same, but wonder if it's true for everyone? I kinda assume it must work some of the time, otherwise they wouldn't do it.
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often times they will nag w/ an incentive. I recently got one from MealSquares offering 10% off my abandoned cart
This maybe the next level wikibuy/honey ... Intentionally abandon carts to get more % off to undermine companies that do stupid things to get customers.
This is absolutely a thing. I’ve had it happen to me more than once, to the point where I now tend to abandon carts just to see if I can get a sweeter deal a few days later.
> Intentionally abandon carts
Yeah, I do that all the time when I'm dealing with real humans. Get a quote, then let them know you're considering it along with some other options, and hold off for a day or two and the human will often get back to you with a discount.
Sometimes works with rental apartments as well.
It's almost a perfectly scriptable thing -- I sometimes wish Google Assistant could do this negotiating stuff instead of reserving haircuts.
It's often in instructions on slickdeals.
Some of the time the 'reason' is going to be as simple as the browser crashed or aww someone sent me cute kittens. Or even then there was this other option but now I come to think of it that one was the best...
Probably these scenarios occur far more regularly than somebody rules out buying from a store solely because they received a marketing email concerning an earlier order they abandoned.
As someone with a mild form of ADHD and a kid who likes to chat my ear off, I can’t count the number of times I’ve placed something in a cart on my phone, went to check out, and then got distracted or pulled into something else, only to return because I got the “abandonment” email that reminded me of what I was doing.
It actually does work for many people. In digital demand gen you generally send sequences of emails because sending just one has less effect than sending several in a row.
Sometimes I'm interrupted or distracted and forget. Ended up checking on a guitar on sale that never arrived because I forgot to buy it.