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There are 2 hard problems in computer science: cache invalidation, naming things, and off-by-1 errors.
I'm just glad that someone delivered this joke correctly for once.
Many times naming products is overemphasized here. In this case, though, the hard tie between "ripple" and "token" does make for some potential confusion. The cryptocurrency Ripple also has a strong tie to the word "token". Googling for "ripple token" or variations will be hard if you're looking for this thing.

Edit: Putting 2006 in the title would probably help.

How about the eXtensible Routing Protocol, or XRP?
I've heard the leader of this research broke off and created a competing technology - eXtensible Message Routing, or XMR.
That’s a stellar protocol, if I do say so myself.
Maybe the words are running out?
Likely zipf distribution at play: https://www.youtube-nocookie.com/embed/fCn8zs912OE