I think somebody has to do it. It's like backup, we don't think we'll need it much until we need it.

Imagine if we as human had started preserving our knowledge since Ancient Greek (and, not burning the libraries..), collectively we could have been at a better place.

Or at least 1,000 years from know they will know there was once PPAP (https://www.youtube.com/watch?v=NfuiB52K7X8).