Mmm...back in the early 80's, frosted brown sugar cinnamon Pop Tarts were my usual breakfast. I tried ~all the other flavors - and decided that those generally tasted worse, and had (at best, after reading the labels) no better nutrition.
(Edit: 's/that was/frosted brown sugar cinnamon Pop Tarts were/' - to spell out just how "these are not health food" obvious the label on 'em is.)