I assume a lot of of it is people with the latest/greatest gear for "prepper" use doing live-fire testing against hogs, not so much people buying gear solely for addressing hogs. (I have pvs-31/gen3 and a separate thermal monocular, trying to get an eCoti or make a clone of one, and am super into the new digital stuff for sensor fusion, but while I'd love to go hog hunting, it's not primarily stuff I've bought for the purpose of shooting hogs. A good "tell" here is people who don't run full-time IR illuminator to be realistic training against adversaries who might themselves have NV)