I wish there were an HR "brand" for "We want the absolute best team possible, with diversity of thought and experience, and aligned on our mission and core values. We recognize lots of people are excluded because they're not part of our existing networks, or because they don't think they belong here, so we'll put extra effort into looking for them and showing them what's possible, but we've got the same standards for everyone we bring in, and will always pick the people who make our team the best. This might not always be the best individuals at their specialties in isolation, but the people who will work the best together to achieve our mission. This isn't a single-round game, so we do value long-term evolution of our company, the industry, our country, and humanity overall, but if we aren't successful in the short term, we won't be at the table to make positive changes over time, either. We have minimum moral, ethical, and legal obligations in how we treat people which we will always meet (and hopefully far exceed), but the minimums are not our targets."