Early 80s computers were a niche market largely sold to people interested in computers and programming.
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Everyone was talking automation of business early 80s. Home computers were for gaming and programming, but PCs were meant for non programmers. Even some of the home computers were pushed for business or at least non tech users.
Sure but that market was just starting out in the early 80s, even gaming was more of something they could do not really something they were sold for, the cool kids had a 2600, geeks had computers.
Not in my town: sad kids had 2600 with expensive cartridges; cool kids had tapes they could copy to their mates. No one paid for games here.
I disagree. The "killer app" of the Apple II was VisiCalc, a spreadsheet. That's why my dad bought a computer for his home office. Computers were also used in education: I was exposed to them in junior high.
I have an original VisiCalc copy for an Ace computer 1981.. beautiful leather manual.
in the early 80s, all branches of wh smith, the uk's largest newsagent chain, had computers on display and available to use (or misuse, in the case of small children) - they were broadly targetted consumer goods.