Agreed, especially the increasing greediness with regards to RAM and corresponding upselling is unfortunately real at this point. I just upgraded to the iPhone 15 Pro Max because of the 8GB RAM and I will probably need to do so for my two Macs as well. 16GB/32GB RAM I “fear” not going to cut it in 2024 for my kind of snappy productivity work anymore. Especially due to unified memory architecture.
QED seemingly works out well for Apple though.. :P
I’m still hoping for some ex Apple folks to create some new version of NeXT computers. I would switch immediately to someone’s alternative offering trying to actually play at Apple’s level of quality.