> PR people fear bloggers for the same reason readers like them. And that means there may be a struggle ahead. As this new kind of writing draws readers away from traditional media, we should be prepared for whatever PR mutates into to compensate. When I think how hard PR firms work to score press hits in the traditional media, I can't imagine they'll work any less hard to feed stories to bloggers, if they can figure out how.
This was written in April 2005. Turns out they figured out how, we call them influencers and firms pay them. Easy peasy. Also these mostly moved on social media instead of maintaining blogs.
I didn't agree with him on the copyright stuff (I loved Napster, pirate bay, sharing etc), but he was right on most of his points.
It turns out in a lot of christmas book lists - especially lists that solicit book recommendations from famous writers and journalists - are absolutely crammed with recommendations for their friends' books, their co-workers' books, their boss's wife's books, books by authors they share a literary agent or publisher with, and so on.
Seems like a claim that’s bordering on unfalsifiable…
But your argument is different from the OP’s. Their argument seems to be that the article is paid for by the publishing industry, while yours is that the newspaper in question has a political bent.