It's interesting that despite being a BBC article, the customers supposedly ditching them are nearly all US retailers, with only one very minor UK retailer mentioned. From my experience (in the UK) they tend to work well if staffed appropriately, and are easy and quick to deal with the vast majority of the time.
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In the US, I would never trust a shop's self-checkout to be honest and fair, I would expect some half-built AI to misclassify me as a thief, then get swatted, tazed, or worst.
I think self-checkout implicitly relies on a degree of social cohesion and trust, freeloading on shards of societal good whilst contributing only de-humanization in return.