What makes this PWA specific rather than just “installable software”?
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PWAs are generally considered safe to install because they are just a website (running in a sandbox) plus some fancy desktop integration. Normal software you install doesn't run in a sandbox and has much more capabilities.
However, as with every phishing attack, the user must ignore small (security related) hints.
Ah, I’m thinking Windows maybe requires less permission to install a PWA?
It's "installed" through the browser, and it runs in the browser. So a PWA is just a browser app that maybe runs in a window with no browser chrome so it feels more native.