I can equally claim we’re living in a golden age of music, both in terms of accessibility and of the diversity of music being made.
There’s likely some truth in the idea of mindless consumption, but I’m not sure that’s any different now than it was in the past. There have always been people who didn’t explore much beyond listening to the top singles chart in the car. That’s fine, not everyone has to have some abstract notion of good musical taste. Meanwhile, there are still vast communities of highly motivated music appreciators willing to travel the world to seek out the best music experiences. Too many, arguably, based on how expensive and crowded festivals and gigs have become.
Personally, I think the 90s-00s were the weakest decades in pop, but taste is subjective.
The convergence of computers and music production is now complete, making any sound theoretically possible at virtually no cost. But
I mean… lol. Cmon. Let’s run through the facts:1. More music is being made now than ever before, both in terms of genre diversity and absolute amount.
2. The average consumer can access an effectively infinite range of that music, which is up from “a few records a year and whatever’s on the radio”, which in turn is up from “whatever’s on the radio”, which in turn is up from “whatever live music might be played at the local pub on Saturdays, plus church hymns.”
3. Across cultures, people think that the music that they listened to in their formative years — say, 15-25 - is the best music. The mechanisms are fairly obvious to back that up: emotional vulnerability, novelty, and number+quality of peer relationships are at life-long highs. In short, nostalgia.
I would happen to agree re:pop (other than em!) but I think the scientific facts are all we need here. The article (and, presumably, the original video) is well written and in good faith, but I think they’re lacking some serious self-awareness.
As the optimists always say regarding macro timelines: the world is much better than it was, the world is gradually getting better, and the world can be much better. This article would be covered under the first clause!
neither of those addresses music being "worse." There's no "objective" measurement of quality. If you have bad taste, you have bad taste, and you can always find someone to say you don't.
> I’m not sure that’s any different now than it was in the past
Beato explains how it's different. Look at some Top 100 song lists from 50 or so years ago. Here are a couple:
https://en.wikipedia.org/wiki/Billboard_Year-End_Hot_100_sin...
https://en.wikipedia.org/wiki/Billboard_Year-End_Hot_100_sin...
There's tons of great indie music out there atm, but the radio 'mainstream' has turned to trash.
But it was probably always like this. Old man yells at cloud etc.
1. Music is cheap, you can get access to vast catalogues of music for 10dollars a month
2. Music creation is widely accessible, cheap (laptop, a microphone and some software) and in lots of ways easier.
Nobody will ever convince me that prices of goods going down is a bad thing. Or that it's bad that people can get more for less.
What you won't get is the same feeling of having to save money to go to a record store to buy an album, go home and have a whole dedicated listening session. Obviously music collection you worked your ass off to buy and collect and share with your friends will have way more meaning compared to just typing in the artist in spotify or youtube.
The music can't get worse... because all the great recordings of the past are readily widely available. And loads of good music is still being made, maybe the "mainstream" popular music has become worse, but it has never been "good" to begin with.
The "loudness war" has ruined popular music. Not only everything that has come out since the late '90s, but everything "remastered" since then as well. It's probably the greatest crime against art in history, because of its scope and insidiousness. And when we lose original recordings (as in the Universal fire), we may be left with ruined trash.
We can't put the genie back in the bottle -- music's been digitized and things that used to be expensive and difficult are now cheap and easy, as Beato says.
I often find the quality available on AM to be superior to other platforms.
> making any sound theoretically possible at virtually no cost
> “music is not as valued by young people. There is no sweat equity put into obtaining it, having it be part of your collection, having it be a part of your identity, of who you are.”
> The ease of creation has caused “an oversaturation of music, making it harder to find really exceptional things.”
> Music, in short, has become both too easy to produce and too easy to consume.
So breaking it down:
- everything sounds the same because it's all made with the same technology
- the technology that everyone is dependent on is capable of producing anything you can imagine
- nobody works hard enough to make music
- there's too much music
- finding good music is too hard
- nobody works hard enough to find good music
> It would be easy for anyone ... to dismiss Beato’s argument as that of a middle-aged man reflexively insisting that things were better in his day, when we knew the value of an album.
Personally, I've struggled to understand whether I'm suffering from nostalgia or if the era of good music is truly coming to an end. I wasn't able to afford college when I was younger, but I did have an opportunity to take a university level class on music appreciation later in my life. It's what still has me going to the symphony every year. Perhaps if such courses were more affordable/accessible, we might seem some improvements in this area?
Humanity prospered through tens of thousands of years without any music at all. So we'll be fine. It's a different world but it isn't the end of it.
Combine that with everyone of course always having the most nostalgia and exposure to stuff that was around when they were teens and you get everyone saying (time when they were a teenager) was when music was good.
All you need to do is stray a little outside of the top music charts, check out local gigs from lesser known artists, explore specific genres you like and you will find so much good music you won't be able to listen to it all.
Look at some Top 100 song lists from 50 or so years ago. Here are a couple:
https://en.wikipedia.org/wiki/Billboard_Year-End_Hot_100_sin...
https://en.wikipedia.org/wiki/Billboard_Year-End_Hot_100_sin...
I think the age thing you talk about is a meme from the 50s or something, it hasn't applied for decades.
I just think there really is a lot of crap around now.
And unfortunately we may not get clarity for many decades.
But I think it’s worth thinking about what makes a piece of music classic? Why will it stand the test of time where others don’t.
And when producing music is easier than ever, does the proportion of good musicians increase proportional or do we just get more rubbish?
I agree with Beato's angle, but it needs some expansion. Twenty years ago the music industry was cut off from its main revenue source by internet sharing. It has somewhat recovered through streaming but the money they spent on artist development has not. Why?
My speculation—combine the continued availability of classic acts (hello never-ending copyright) with the deluge of the cheap, mass produced content and there's just an incredible amount to choose from. It should be cheaper just from an economics standpoint, and since profit is down that necessitates less investment into excellence.
Also, all the good pop chords and melodies are probably already taken as well, the music is pretty simple.
The other angle to the problem is discovery, and that makes it very hard to get noticed. This article was pretty great on the subject:
https://www.billboard.com/pro/new-music-tiktok-artist-develo...
To get back to an older era when we were younger... I remember iconic albums/singles dropping every single week in the eighties. The machine was incredibly well-oiled and running. Today I hear something big maybe once or twice a year. Part of that is the discovery problem I know-radio and mtv were killed by the internet star.
How to invest in quality, and how to make people aware of it?
Social media can be used to spread music like radio/CD/MP3 used to, but it isn't as effective at that task.
I'm not sure if this is good or bad. I mean, kids back in the 70's & 80's got relationship advice from random song lyrics heard on the radio, a horrible way to make life decisions. Now kids have much better access to information & advice so who's to say that the decline of music is an entirely bad thing? We'll see.
The quality and novelty of music used to, in some ways, be a proxy for that humanity. It was hard to make interesting sounds, and that means something to us. I don't think AI will kill creative endeavours, but it also means we have to look harder to find the humanity in the art we consume.
You have to go out and find it. I'm big into the Doom/psychedelic rock genres, and there's so much good stuff out that I actually don't have enough time to even sort through even a fraction of what's available. I'm drinking from a firehose (https://weedian420.bandcamp.com/) of music filled with top tier gems.
I really need some kind of self hosted solution that integrates with bandcamp and allows me to to do 5 star ratings of songs as I listen to them so I can create and share curated playlists (via QR code). "What music do I like? Here's my 5 star playlist. If you loved that, then my 4 star list is right here for active listening. For passive listening, here's my 3 star and up list"
How do you discover them? Any workflow or platform?
In other words, skill issue.
There's an absurd amount of great music being made, they're just coming from smaller acts/artists. Those have managed to attract a following around the world through the internet.
In the before-times those artists would struggle a lot to find an audience for their niche in local areas, and wouldn't be able to jump-start a career. They would hit dead-ends unless they lived in very specific areas which could foster a forward looking music scene, that scene is now spread all across the globe.
I agree it's a skill issue, as well as a "keeping with the times" issue, Billboard Top 100 doesn't matter anymore for finding great music, to my taste in music it's actually an anti-signal. It takes as much skill nowadays to find good music as it took by scavenging through vinyl crates at music stores before, it takes knowing people sharing similar taste and who are great at finding tunes to break through the noise.
The music/culture scene in my state Karnataka in India has gone from high-culture to gang-wars and glorifying gangster-life. The culture has similarly declined from dealing with amazing themes from India's epics to moronic low-class shit... to the point that one of the top-actors was recently caught for homicide.
(For context, the southern tradition of Indian Music is named after the state; and I'm a millennial.).
No, I haven't convinced you? 1969 #1 hit "Sugar, Sugar" by the Archies.
1969. The Beatles. The Stones. Jimi. Aretha. Otis. Leonard Cohen. The Kinks.
No. Turn on the radio. Yummy, Yummy Yummy I've Got Love in My Tummy. When you get to my age, and you hear that damned song for the thousandth time, you just want to give up. No amount of Katy Perry or Justin Bieber or whoever is going to be worse. Ever.
P.S. Led Zeppelin is the greatest band ever. It's not even close.
On the other hand, Hotel California and Go Your Own Way both refuse to die.
Meanwhile Apple Music seems to deliver me several new bands a week. Generally smaller and they have to write their own stuff. It feels a lot like my golden age of music right now.
The life of a musician is difficult today, but this has also always been the case. Musicians make money by playing live and selling merchandise; this was true in the past and still is true now.
How did we get stuck at rap and house? Big band came and went. Jazz came and went. Rock came and went. Disco came and went. House ought to be over by now, replaced by something totally different, like Balinese temple bell music. But no, house is still around after forty years, as various subgenres.
I've heard that studies show people stop listening to new music around age 30: https://www.iflscience.com/we-stop-discovering-new-music-at-...
Back then as a kid, there was not much going on but listened to cassette tapes or the FM radio, and hung out with friends. Or just listen to music over and over, just staring at nothing, no internet and smartphone in hand.
But when I look back, my opinion is that the average mainstream radio music was worse around 2016-2019 than it is now. Back then, hiphop was ubiquitous and even a lot of pop songs would have hiphop elements in them. It was overplayed. It was like rock in the 2000s, everywhere and same-ish. Now that seems to have died down and mainstream music sounds more diverse, which it will be until the next trend comes around.
Though, "worse" is utterly subjective. There is no way to rationally consider the sentiment until it is quantified in _some_ way. It would be interesting I believe for that to be attempted, at which time we could evaluate the point based on a proposed set of metrics that demonstrate "the music is worse." Then we might consider why.
Someone in the media would identify a new nascent subculture, invest in catering to it, and in the process create a new demographic that advertisers could pump money into to address a specific audience. Ugly and capitalist, sure, but on the flip side, if you were a member of one of those subcultures, there'd be a steady flow of investment into the community you considered yourself a member of. If you listened to the Grateful Dead, someone would be there to sell you peace signs and tie-dye shirts. If you listened to emo punk, well, Hot Topic. The money the advertisers paid would go back into the magazines, critics, studios, etc. that would then further promote, develop, and refine the subculture--a virtuous cycle of sorts.
Google et al. negate the need for any of this. If you want to sell tie-dye shirts, you buy a slot on the "tie-die shirts" keyword. It's (arguably) more efficient for the advertiser, but, it eliminates the economic incentives for subcultures to exist. So they don't. Everyone is their own one-person-addressable subculture, which is essentially identical to one sprawling morass of culture.
What little money remains flowing into the media system chases the spontaneous flash-in-the-pan meme hits that broadly appeal, because that's all that's left.
Put on an album by SZA, boygenius, Oliva Rodrigo, Chappell Roan, Mitski, Laufey, Anohni and the Johnsons, Lana Del Rey, Billie Eilish, Lizzo, Kendrick Lamar, Everything Everything, Jordan Rakei, Beyoncé, Charlie XCX, English Teacher, Maggie Rogers, Shaboozey, Chris Stapleton, Vistas, St Vincent, Vince Staples, Waxahatchee, Tems, Vampire Weekend, Anderson .Paak, Tank & the Bangas...
If you're have trouble finding stuff, just subscribe to NPR's Tiny Desk channel on YouTube and go from there.
Honestly, the complainers are coming across as out of touch.
maybe as a culture we've largely ceased to produce new meaning and the old meaning is just being consumed and used up by people hungry for it. after a certain age we stop producing we anyway. most of what's being produced now is just from scraps of retro and sure, the lives of younger people can seem like a meaningless pastiche of contrived tropes and simulacra, but nobody knows that their first time through.