The sales pitch is basically akin to "mongo is webscale" but "kubernetes is scaling/portability/reproducability."
Maybe my workplace just did it wrong, but the way they've set up kubernetes is exponentially more work than just scaling up (akin to an AWS autoscaling group). It has its own networking system, competing languages for manifests, competing auth mechanisms, multiple ingress/routing mechanisms, different CI/CD tools, helm/kustomize, multiple different competing scaling mechanisms that can sometimes be used together. And don't get me started on CRDS and such.
In some ways it's closer to build your own AWS than it is just autoscaling. Which sort of doesn't make as much sense to me if your company is full of 10-year experts on AWS and you're suddenly reinventing the wheel on all of this.
Which isn't to say it's strictly bad, but when I see what my work team has built it's very clear that local testing is well out of the realm of possibility and their work has already lead to multiple outages. And most of the administration isn't "clickops" but IMO it's even worse -- people typing admin commands at their console with no review -- type-ops.
It wasn't the UI that made click-ops bad, it was the fact that it was a bunch of manual admins changes not using PRs and automation.