Item — HN Reader

I'm surprised no one has yet to mention the use of the name "Flow", which is also the title of the 2025 Oscar winning animated movie, built using Blender. [1]

This naming seems very confusing, as I originally thought there must be some connection. But I don't think there is.

[1] https://news.ycombinator.com/item?id=43237273

2 comments

For sure seems they are likely deliberately riding on the fame of the movie. I too instantly thought it is some kind of Flow movie animation collaboration similarily like Flow is represented in Blender 4.4 splash screen or is even their mascot.

Would Google really stoop so low and try to use the success of the movie to prop their AI video generator tool?

But then again, the do no evil motto is long gone, so I guess anything goes now?

Note that it's very likely that Veo models are based on "Flow Matching" [1]

[1] https://arxiv.org/abs/2210.02747

It's a common word. There are like 50 things named Flow. It's unrelated.

Before picking a name it's necessary to Google it and make sure you're not squatting on anything important. It's hard to believe that they didn't find they're about to squat on an Oscar winning animated film less than a year after its release. They decided to roll with it anyway, for a tool that basically aims to eliminate animators and filmmakers