For example, TUI (text user interface) and CLI (command-line interface) are quite different. "CLI Text Editor" sounds more like someone editing a file using ECHO commands.
This new editor is actually a reimplementation of the classic MS-DOS 5 EDIT program from 1991. At that time, VIM was still very new, so "VIM memes" weren't yet part of the tech landscape.
Before VIM, there was vi. In Usenet posts - about 15 years before Google - people used to add a pithy humorous sentence at the bottom called "tagline" - here is one: "How do you exit vi? Reboot the system."
And Notepad was not the only option for Windows devs. We've had EDIT, DR-DOS EDITOR, Brief, WordPad, EditPad, Notepad++, and more.