That's a lot of words for "We put some industrial shelving in a closet with a keyboard and computer monitors, and we made it all beige."
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I'm sorry this clearly isn't beige, this is the color of simple warm and transparent functionality of contemporary Korean and Japanese hospitality and retail spaces!
Haha this is the “Place, Japan ” meme
How else do you think designers can justify their inflated rates? Wrap it in in a fancy word salad to elevate it and sell it to wealthy urbanites.
Reminds me of that scene[1] from the Silicon Valley TV show where that designer was tasked to design a server box and he started the meeting showing random pictures to the CEO with some bongo drum soundtrack in order to "establish a common vocabulary" lol, or the brand manual of the infamous Pepsi logo redesign fail[2] full of made up geometrical nature BS stories that the agency pulled out of their ass to milk Pepsi, which I'm sure is what the satire form Silicon Valley was based on.
At this point, I think designers just operate on the basis of "a fool an his money are easily parted".
[1] https://youtu.be/qyLv1dQasaY?si=yUwQU-9EQL3QMxbi&t=6
[2] https://old.reddit.com/r/Design/comments/hspqgd/pepsi_logo_r...
It's not foolish. Design is subjective and it's most often a question with no objectively good answer, so it's between the designer and whoever appraises his output. There's no secret design paradigm that makes everyone happy.
>It's not foolish.
It is all about fooling the viewer. Like for example seeing some run down old buildings in US or Eastern Europe will make people scoff, but if you show them similar looking run down buildings in South Mediterranean Europe or Japan they will be in awe. It's about perception.
>Design is subjective
No it isn't. Just like art and people's appearances, there's unanimously objective on what's beautiful and what's ugly.
The redesigned Pepsi logo is objectively worse, which is why it was so short lived and reverted back to the original design.
People who say there's no such thing as ugly design because it's al subjective are coping hard or trying to sell their design agency.
> Just like art and people's appearances, there's unanimously objective on what's beautiful and what's ugly.
Neither of those things is true. Plenty of artistic movements have been both praised and derided, and many people have a "type" which influences who they do (or don't) find attractive.
As to idea that there's a universally agreed-upon definition of objectively pleasing design, I suggest you take a look at the work of the Memphis Group.
Which redesigned Pepsi logo are you referring to here? The one with the legendary design document[0] lasted from 2008 to 2023.
[0] https://www.goldennumber.net/wp-content/uploads/pepsi-arnell...
You posted the same link I did. Did you read my comment before commenting?
No, I posted a direct link to the design document. Did you check to see how long that logo was in use before claiming that it was "short lived"?
... can you share with us a design for a beauty meter which objectively measures beauty? Since it's not a subjective characteristic, it should be possible to establish whether something is beautiful without a subject to perceive and experience it.
This is such a childish and cynical take. Just because you fail to see something, doesn't mean it's not there.
and sadly not too many words on how they made sure those shelves don't vibrate and squeak horribly - which they will if no placed on perfectly smooth surfaces... I somehow could picture something like this to work out nice using metal structural framing - but the pricepoint then probably comes close to quite nice carpentry if you add some bells and whistles.
"The software you just built is a complicated version of what I could have built in Excel."