As somebody who's looked in to this a bit, the deeper I dug the more I ultimately moved toward the conclusion (reluctantly) that indeed big corporations are the baddies. I have an instinct to steel-math both sides, but not every issue has two compelling sides to it...
One example of them clearly being the baddies is them paying people to social media astroturf to defend the roundup pesticide online [2].
1. https://en.wikipedia.org/wiki/Cancer_Alley
2. https://galiherlaw.com/media-manipulation-comes-out-during-m...