It is not. It's a terrible comparison. Qwen, deepseek and other Chinese models are known for their 10x or even better efficiency compared to Anthropic's.
That's why the difference between open router prices and those official providers isn't that different. Plus who knows what open routed providers do in term quantization. They may be getting 100x better efficiency, thus the competitive price.
That being said not all users max out their plan, so it's not like each user costs anthropic 5,000 USD. The hemoragy would be so brutal they would be out of business in months
Opus isn't that expensive to host. Look at Amazon Bedrock's t/s numbers for Opus 4.5 vs other chinese models. They're around the same order of magnitude- which means that Opus has roughly the same amount of active params as the chinese models.
Also, you can select BF16 or Q8 providers on openrouter.
They're goal (similar to Uber, DoorDash, Robin Hood, etc.) is to get mass adoption. Their business models only work at this kind of scale.
It's completely impossible to have consumers pay $20-60/mo and be a profitable business without mass adoption where some are not using it as much as others...and, perhaps more importantly, the masses put pressure on their employers to pay for their tooling. This is why pricing does not need to come down.
Quite literally I have engineers spending over $1,000/mo on Opus. That's the goal.
The quantisation is shown on the provider section.
I find it a good comparison because it is a good baseline since we have zero insider knowledge of Anthropic. They give me an idea that a certain size of a model has a certain cost associated.
I don't buy the 10x efficiency thing: they are just lagging behind the performance of current SOTA models. They perform much worse than the current models while also costing much less - exactly what I would expect. Current Qwen models perform as good as Sonnet 3 I think. 2 years later when Chinese models catchup with enough distillation attacks, they would be as good as Sonnet 4.6 and still be profitable.
These are not cell phone plans which the average joe takes, they are plans purchased with the explicit goal of software development.
I would guess that 99 out of every 100 plans are purchased with the explicit goal of maxing them out.
This sloppy Forbes article has polluted the epistemic environment because now theres a source to point to as "evidence."
So yes this post author's estimation isn't perfect but it is far more rigorous than the original Forbes article which doesn't appear to even understand the difference between Anthropic's API costs and its compute costs.
The only thing these companies sell are tokens. That's their entire output. OpenAI is trying to build an ad business but it must be quite small still relative to selling tokens because I've not yet seen a single ad on ChatGPT. It's not like these firms have a huge side business selling Claude-themed baseball caps.
That means the cost of "inference" is all their costs combined. You can't just arbitrarily slice out anything inconvenient and say that's not a part of the cost of generating tokens. The research and training needed to create the models, the salaries of the people who do that, the salaries of the people who build all the serving infrastructure, the loss leader hardcore users - all of it is a part of the cost of generating each token served.
Some people look at the very different prices for serving open weights models and say, see, inference in general is cheap. But those costs are distorted by companies trying to buy mindshare by giving models away for free, and of those, both the top labs keep claiming the Chinese are distilling them like crazy including using many tactics to evade blocks! So apparently the cost of a model like DeepSeek is still partly being subsidized by OpenAI and Anthropic against their will. The cost of those tokens is higher than what's being charged, it's just being shifted onto someone else's books. Nice whilst it lasts, but this situation has been seen many times in the past and eventually people get tired of having costs externalized onto them.
For as long as firms are losing money whilst only selling tokens, that means those tokens are selling at a loss. To not sell tokens at a loss the companies would have to be profitable.
We have a way of determining if Anthropic is, or has the capability of being profitable, and what the levers to that may be. AI may be world-changing, but the accounting principles behind AI labs are no different than those behind a Pizza Hut.
Even if the cost of "inference + serving" is lower than the cost of selling a token, the relevant question is what is the depreciation schedule of the cost of training. ie, if I spend $1 on training, how long do I have before I have to spend $1 again?
Almost certainly, any reasonable depreciation schedule of the cost of training will result in leading labs being presently wildly unprofitable. So the question is:
What can be done to make training depreciate more slowly? Perhaps users can be persuaded to stick around using non-fronteir models for longer, although then there's a shift in the competitive landscape.
If users cannot be persuaded (forced?) to use legacy models, then the entire business model is thrown into question, because there's no reason why training frontier models would ever get cheaper: even if it gets cheaper on the margin, surely that will result in more compute used to generate an even "better" model, resulting in more spend in the aggregate.
This doesn't mean that the AI industry is "doomed". A couple things could happen, and this is where the fronteir labs should be focusing their attention:
1. They could find a way to climb up the value chain and capture more of the consumer surplus.
2. There could be a paradigm shift in compute architecture/compute cost.
3. We could reach a limit of marginal utility, shifting consumption to legacy models, thereby lengthening the depreciation/utility of training.
Edit: My assertion of "Almost certainly, any reasonable depreciation schedule of the cost of training will result in leading labs being presently wildly unprofitable." is made with no real information, just a gut feeling, and should not be taken seriously.
This is the relevant quote from the original article.
Anthropic's models may be similar in parameter size to model's on open router, but none of the others are in the headlines nearly as much (especially recently) so the comparison is extremely flawed.
The argument in this article is like comparing the cost of a Rolex to a random brand of mechanical watch based on gear count.
That said, for inference, the margins for OpenAI were estimated at 70% [1] [2], and the margins for Anthropic were estimated between 90% and 40% [3] [4], last year. They will not be profitable for years.
[1] https://phemex.com/news/article/openais-ai-profit-margin-cli... [2] https://www.saastr.com/have-ai-gross-margins-really-turned-t... [3] https://www.theinformation.com/articles/anthropic-projects-7... [4] https://www.investing.com/news/stock-market-news/anthropic-t...
Alibaba is the primary comparison point made by the author, but it's a completely unsuitable comparison. Alibab is closer to AWS then Anthropic in terms of their business model. They make money selling infrastructure, not on inference. It's entirely possible they see inference as a loss leader, and are willing to offer it at cost or below to drive people into the platform.
We also have absolutely no idea if it's anywhere near comparable to Opus 4.6. The author is guessing.
So the articles primary argument is based on a comparison to a company who has an entirely different business model running a model that the author is just making wild guesses about.
If you remove the cached token cost from pricing the overall api usage drops from around $5000 to $800 (or $200 per week) on the $200 max subscription. Still 4x cheaper over API, but not costing money either - if I had to guess it's break even as the compute is most likely going idle otherwise.
And APIs are on-demand service equivalant.
Priority is set to APIs and leftover compute is used by Subscription Plans.
When there is no capacity, subscriptions are routed to Highly Quantized cheaper models behind the scenes.
Selling subscription makes it cheaper to run such inference at scale otherwise many times your capacity is just sitting there idle.
Also, these subscription help you train your model further on predictable workflow (because the model creators also controls the Client like qwen code, claude code, anti gravity etc...)
This is probably why they will ban you for violating TOS that you cannot use their subscription service model with other tools.
They aren't just selling subscription, but the subscription cost also help them become better at the thing they are selling which is coding for coding models like Qwen, Claude etc...
I've used qwen code, codex and claude.
Codex is 2x better than Qwen code and Claude is 2x better than Codex.
So I'd hope the Claude Opus is atleast 4-5x more expensive to run than flagship Qwen Code model hosted by Alibaba.
1. It would be nice to define terms like RSI or at least link to a definition.
2. I found the graph difficult to read. It's a computer font that is made to look hand-drawn and it's a bit low resolution. With some googling I'm guessing the words in parentheses are the clouds the model is running on. You could make that a bit more clear.
I thought there was no moat in AI? Even being 10x costlier, Anthropic still doesn't have enough compute to meet demand.
Those "AI has no moat" opinions are going to be so wrong so soon.
So this turns into a death march.
If you are behind, the only thing you can do is make massive capital investments to catch up. Once you're ahead you can sell tokens until someone else catches up. And, breaking the model of normal of places like chip fabrication, your billions of investment may only keep you ahead for 2 months. So you have a tiny window to sell those tokens.
…You could take efficiency improvement rates from previous models releases (from x -> y) and assume; they have already made “improvements” internally. This is likely closer to what their real costs are.
If they never go public, there's our answer as well.
Cursor seems to be in a tough spot. Just heard the swix podcast on their big new cloud agents thing, and it’s looking like a pretty small moat these days.
The more interesting question is where the margins go as inference costs keep dropping. At some point the pricing pressure flows to users.
$200 worth of actual computation is an awful lot of computation.
I wonder if a better proxy would be comparing by capability level rather than size. The cost to go from "good" to "frontier" is probably exponential, not linear - so estimating Anthropic's real cost from what it takes to serve Qwen 397B seems off.
People in comments have assumption that Atropic 10 times bigger than chinese models so calc cost is 10 times more.
But from perspective of Big O notation only a few algorithms gives you O(N). Majority high optimized things provide O(N*Log(N))
So what is big O for any open model for single request?
In the real world ..
Where I work, AI is used heavily, we are already tipping into cost management mode at a firm level. Users are being aggressively steered to cheaper models, usage throttled, and cost attribution reports sent. This is already being done at the under-$1k/mo per user cost level. So some indications of revenue per user leveling out already.
Meanwhile everyone I know who works anywhere near a computer has had AI shoved down their throat, with training, usage KPIs, annual goal setting and mandated engagement. So we are already pretty saturated, it's not like theres giant new frontiers of new users.
Which is probably a lot more correct than other claims. However it's also true that anybody who has to use the API might pay that much, creating a real cost per token moat for Anthropics Claude code vs other models as long as they are so far ahead in terms of productivity.