Example of startups/incumbents that are using AI to reinforce workflows? I am assuming you don't read up on this stuff much, but it's everywhere. I can give you multiple examples in my industry (logistics) that are actively using AI to speed up doc collection, invoicing, maintenance cycles, and in general, a lot of back office flows.

These are just some of the bigger guys that are either raising seed funding or already well-established... I can't imagine all the small and obscure teams that are chasing the same thing.

https://www.flexport.com/ https://www.loop.com/ https://bubba.ai/ https://alvys.com/ https://www.roserocket.com https://www.withterminal.com/

A lot of these guys have marketshare already and are weaving AI surgically through the stack, which is how people should be building. These aren't AI wrapper companies... these are companies that are leveraging AI to amplify their existing products.

I am not sure why it's so hard for people to assume the semantical analysis that AI offers can't be leveraged properly inside of a product.

Take this one post, and then extrapolate similar products across all verticals... that is currently the waters that are being tested. Law, healthcare, construction, etc - there all getting pressure tested for similar AI integrations.