I'm thinking of advertising in magazine/tabloid, like a small box in the corner, anyone have experience with this kind of offline-to-online marketing like this?
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People have become blind to these kind of mass-marketing advertisements. If you let a few people read a newspaper with a full page advertisement somewhere hidden inside, everyone will just skip the ad and go to the next page. To make things worse: nobody will even remember what the advertisement was about.
Plus it's impossible to accurately measure the results of your campaign.