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by brandonb·13y ago·view on hn ↗
Startups definitely go either way. If you're trying to get under the departmental budget line and then up-sell, then you might be what I call a "New Enterprise" startup. If that's the case, don't worry about the initial revenue -- you'll get more.

I wrote a blog post on how to figure out whether your startup is New Enterprise or Old Enterprise: http://brandonb.cc/is-your-b2b-startup-new-enterprise-or-old...

I think once you answer that core question, the pricing and sales model fall into place more easily.

1 comments
Oh, that's excellent. Thank you! I'm definitely aiming for a New Enterprise model... partly because it's easier for a small startup, and partly because, as someone who has long worked in the target market, I've greatly appreciated the high quality products that do well in New Enterprise (Atlassian is something of a role model for me sales-wise), and had some truly horrible experiences with awful Old Enterprise products imposed on technical staff by management.