I was fooled myself, and so thought it would be a fun experiment for you guys/ladies to partake in.
However, it does seem that someone has now changed the title to avoid confusion (would have thought it would happen much earlier).
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FWIW the title was changed after my comment above.
There's yet another silk road, in the recruiting space, http://www.silkroad.com/
Sorry, didn't intend to suggest otherwise.
I bet these guys are loving the extra attention.