As a kid I could hike for miles in the wilderness, among huge saguaro cactus and all the other living things inhabiting the desert. Over the sequence of many seasons the subtle beauty of that environment gradually revealed itself. The desert contained its own unique spirit which Desert was aiming to convey. I'd rate it a success, the photos were accurate, capturing a glimpse of the desert's essence.
Another magazine, maybe more familiar, is Arizona Highways, first published in the 1920's. AH also presented spectacular pictures of the state's assets, which were a treasure, though it had a more "glossy", promotional style to it. My mother worked for AH for many years (as a proofreader), so I suppose I'm predisposed to rate it favorably, though I admit it's possibly not as refined as its rival.
Loving the desert was not easy, an acquired taste for most. The magazines were a beacon for a subset of readers who were drawn to explore the region, and settle there. The incredible sprawl that now engulfs the Southwest deserts has disturbed the environment and diminished its value. We should hope the few who still care will preserve what remains of the desert as it was a century ago.
I well remember Desert and Arizona Highways as magazines that I cadged from a neighbor when he was done with them. Kudos to your Mom, AH was a wonderful publication.
I agree the unique barren beauty of the desert Southwest is quite a lot harder to find nowadays. Unfortunate.
This magazine archive was really cool. Enjoyed reading some National Lampoons from the early 70's.
I'm kind of surprised they aren't up at archive.org
Kind of like how AramcoWorld has all their back issues available.